Insights

revealed: how often to wash your towel

We simply couldn’t live without towels – can you imagine having to air dry every time we stepped out the shower? How inconvenient that would be! Luckily, we do have towels, but not all of them are doing us a world of good…

Not to turn this into a distasteful science lesson throwback, but the top 20 layers of our skin are made up of naturally developing cells such as sweat, salt, sebum and other body soils that accumulate. Some of which scrub off in the shower, but many of which end up on our bath towel. And these microscopic germs thrive in steamy bathrooms, which can cause bacteria build up.

So, how can we ensure we’re experiencing a truly clean and warming embrace from our towel after each shower? We’re unpacking just how you can keep them feeling brand new – in all their soft and absorbent glory!

under normal circumstances…

It’s recommended that a common bath towel be used by 1 person 3 to 4 times between each wash (given that they’re hung to fully dry between each use). Hand towels, on the other hand, should be replaced every 2 days (given that they’re used continuously throughout the day).

under different circumstances…

Of course, the number of times a used towel should be washed will always vary from home to home. For instance, any towel used by those of us with sensitive skin or eczema may want to launder our towel after every use.

the ultimate solution: invest in longevity

The good news is that you don’t have to spend money on constantly replacing your towels when they wear after so many washes. With quality-assured towels: just treat them right and they’ll return the favour for many years! Using organic cotton towels makes for a much softer, more absorbent, and more luxurious experience that will allow you to effectively dry off. What’s more – they save you a lot of money in the long run!

So, why not create the ultimate clean sanctuary away from the daily rush and allow yourself to soak up that soothing, quality-assured feeling after each and every wash, by treating yourself to our luxury towel bundles.

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